How Blogger Linda Ikeji became a Billion Naira Money making Machine!
byNaija Blog Queen Olofofo-
Linda Ikeji net worth.
So by now,the news that Linda Ikeji bought a N500m house in Banana Island Lagos,is now old news.But what is not old news yet is the way Linda actually makes her money.I have been on so many forums and seen so many texts as well as hearsay and a lot of people still find it hard to believe that Linda made aor makes all her money from blogging,well,what you don't know always baffles you,i never doubted Linda for a second cos i am in the business and i know how much blogging can be lucrative if you are successful,even though i am not even making 10% of what she makes....YET....cont...
Some went as far as saying if Linda can make so much money ,i better start blogging too,after all all she does is copy and paste,hmm,i laugh in Spanish.There are two things here,first is ,in any given field,there is always the cream of the crop,the one who is the Numero Uno you all follow,well Linda Ikeji happens to be that in Nigeria,.So even if you start blogging,you might not necessarily attain her heights or make what she is making.There are thousands of great talented musicians,but there is only one Michael Jackson,even though there are loads of guys who probably sing better than the guy,so look at it that way.
Secondly,blogging is not a joke,to be really successful,you work 7 days a week 15 hours a day..sometimes more,i have been following that regime for over a year,and i still ain't Linda Ikeji yet,Linda herself took years to get to that stage,and she was lucky as well because when she started blogging was unknown in Nigeria and there were very few bloggers.Now on every street in Nigeria ,you will find a blogger,so it makes it harder for you to break through.
Now let's get down to the real business of how Linda makes all those millions some of you don't believe she does... Several people have started circulating rumours that the Forbes ranked successful blogger makes money from other undisclosed sources since the Linda Ikeji house acquired in Banana Island.
One particular rumour confidently making the rounds is that Ms. Ikeji got some dirt on a politician and approached him and that the politician compensated her with a N500 million home. The story is as fake as it is unbelievable but Nigerians often need a reason to doubt genuine success, especially when there is a feeling that your success should not pale in comparison.
Whilst there may be some genuine grievances in some corners about when Ms. Ikeji or her more outspoken younger sister Laura Ikeji brag about high end purchases like thousand dollar shoes and bags, Linda’s intentions are genuine. She is not seeking to stir up envy but trying to help young Nigerian women forge a new path. Traditionally most young women rely on men for even their most basic of needs, Linda’s entrepreneurial success and business acumen help to demonstrate that there is an alternative to the age old tradition of “money for hand and back for ground”.
So how much does Linda really make and how did she move from “Mushin to Mohits” in a sense in just about a decade without joining politics, or sleeping around with politicians.
The Herald in this report has uncovered how Linda really makes her billions.
Google Adsense: According to information at our disposal, Linda Ikeji and bloggers in her bracket typically make $50,000 to $80,000 monthly in income from Google. So that means Linda makes N10 to N16 million per month in Adsense revenue.
Headline Banners: Linda charges N1 million per month for a 728 by 90 banner ad, the ad that appears around the Welcome To Linda Ikeji Blog placeholder when you log on to the site. Jumia has reportedly paid Linda N12 million for the whole year and their banner ad remains on the desktop version of the site 24/7. Occasionally other advertisers also opt for the space and Linda will share the space for two companies. So in a year Linda makes a minimum of N18 million from this space.
Side Banners: Linda charges between 500k and 700k per month for side banners and she has a minimum of 6 to 8 advertisers at any given time bringing her earnings to a minimum of N3 million monthly.
Sponsored Posts: Linda reportedly charges 50,000 per sponsored post and she reportedly does about 5 to 10 of these a day which brings her daily potential earnings in this regard to N500k and monthly total to N15 million. Here is an example of a recent sponsored post on LIB http://www.lindaikejisblog.com/2015/10/martell-300-promo-win-your-very-own.html#more
Page Takeover: Should you log on to the Linda Ikeji blog on a desktop site now, you will notice an MTN advert in the background. Our sources tell us that cost N4 million per week. So potentially Linda makes N16 million monthly from that space.
On an aggregate Linda can make anywhere from N50 million to N 70 million per month in advert revenue. When you do the calculations that comes to a maximum of about N 840 million per year or almost a billion.
Mansion fit for a queen blogger.
So there you are all you doubting Thomases,that's how Miss Ikeji rolls in the money,if you are still doubting or don't believe,well like Dbanj used to say,you are on a long thing!